The Amigo

the amigo

The towels are available to buy in various surf shops in Manly including O’Neill, Rusty, Dripping Wet, Muchacho and Manly Surfboards


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Beach Changing Made Easy

Manly surf coach Matt Withaar came up with the concept for his adult poncho beach towel after struggling himself to do the discreet change out of a wetsuit on the beach.

He spotted the fact that others had the same issue and The Amigo – a stylish towel and perfect portable change room – was born.

"Working as a surf coach on the beach all day, I noticed that some people found it difficult to make a quick costume change without the public copping an eyeful!

"The Amigo poncho change towel is perfect for a crowded beach like Manly!” laughs Matt.

Added to the fact he doesn’t like big labels all over wetsuits and clothing, Matt, 35, decided to design something “a little plainer than the rest of the labels out there at the moment. Something stylish, sleek and fashionable that myself and my friends would wear”.

Born and bred on the Northern Beaches, Matt lives in Manly and works for Manly Surf School. “I found there was a massive demand just for plain poncho change towels,” he explains.

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"Then I thought I had to come up with something that stands out for my wilder Amigo mates, that I hadn’t seen at any of my competitors. So I brought out the tie-dye print, which has also been really popular.”

It seems the only way is up for Matt, who hopes to expand the company by forging new partnerships and launching additions to the range for next season.

The towels are available to buy in various surf shops in Manly including O’Neill, Rusty, Dripping Wet, Muchacho and Manly Surfboards, or can be purchased online at www.theamigo.com.au

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